JISOO has published the official music video for ADDICTED on the YouTube channel that carries her own name. It is credited to JISOO rather than to a label-group channel, and it belongs to her solo catalogue rather than to BLACKPINK’s.

A solo contract and a group contract can sit at different companies

Most Korean soloists release through the company that trained them. JISOO’s arrangement is split: in 2024 she established her own company, BLISSOO, to handle her individual music and acting, while her work as a member of BLACKPINK remained with YG Entertainment, the agency she debuted under in 2016. Korean contracts allow this because group activities and individual activities are negotiated as separate terms, and one can be renewed without the other. The result is visible on a release like this — the copyright line reads JISOO, not a larger label, and #BLISSOO names the company she owns.

About this release

ADDICTED is presented as an official music video, published on 30 October 2026 by the JISOO channel. The official description lists no credits at all: it reads “JISOO Official” followed by hashtags for her name in Korean, 지수, her company BLISSOO, and the song title. No featured artist is named, and the copyright line is JISOO.

Watching from outside Korea

Her solo uploads and BLACKPINK’s live on separate channels, so subscribing to one will not surface the other. For her individual releases, follow the JISOO channel; for group material, the BLACKPINK channel is the one to keep.

→ Every JISOO video on Oseyo Korea

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